MARKETING
Five Tips to Improve the Digital Presence of a Restaurant
Today, a large percentage of potential customers search for restaurant information online before visiting. For this reason, it is essential for restaurants to have a strong and attractive digital presence to attract the right customers. If you are looking to improve the digital presence of your restaurant, here are five tips to achieve it and check if you already apply it or analyze the area of opportunity
Sales Plan: The Compass for Strategies in Food Marketing
The lack of a sales plan is one of the failures that I have observed sharing my day-to-day work with different food businesses from small, medium and large entrepreneurs. Really, this is the watershed to work on a plan focused on real actions and thus create effective food marketing strategies with a logic focused on company’s bottom line.
Effective Segmentation Strategies for Holiday Seasons
The holiday season can be a busy time for restaurants. However, with the right segmentation strategies you can make the most of this time of year and increase your sales.
How to Measure the Success of the Marketing Campaign of a Food Business?
Now, have you ever wondered how to measure the success of your marketing campaign? There are several formulas that will guide you and verify if your investment is generating sales.
The Importance of Creating a Personality for Your Restaurant
Every day more and more restaurants want to express their personality, concept and passion, do you want to know the importance of creating one for your business?
Keep reading!
7 Actions to Boost the Sale of Your Food in The Business Sector
On many occasions, when working with different types of food businesses, I notice there is a business opportunity that is almost never considered: having a fixed monthly income by selling food to companies located near your business.
3 Keys to Boost the WOW Factor in Your Sales Process
A few weeks ago, I went to a city in Mexico to teach a course and, as every time I visit another place, I took the opportunity to observe new areas of improvement, ideas and strategies that other restaurants apply. It was on this occasion that I experienced 3 WOW factors and, after analyzing each situation, I can now share with you how to apply them to your sales process.
Key Restaurant Marketing Ideas that You Can Apply when Opening Your Business
Opening a restaurant is the best opportunity to create a database and have the possibility of contacting customers in the future. Below we will share some strategies that will help you boost sales and retain people
3 Elements That Enhance Your QR Menu
One of the first elements customers will have contact with at your food business is the QR menu. This format is here to stay and you have to make the most of it for your business.
But what does QR mean? A Quick Response code that stores information and can be read by our smartphones.
Knowing Your Customer Is a Myopic Vision of the Business
Imagine you own an empanada business. Now think fast and tell me who your competitors are.
Most people tend to think that their competition are those restaurants that offer the same thing, in this case, other places that offer empanadas. This puts the focus on working to create a proposal, different enough, so that a consumer decides to choose it over the other, offering different fillings, unique preparations, better service, better price, to mention a few strategies.
Entradas recientes
- Opening every day: is it really more profitable?
- How to Improve the Customer Experience in the Hospitality Industry, applying Angus Deaton’s theories?
- Five Tips to Improve the Digital Presence of a Restaurant
- Sales Plan: The Compass for Strategies in Food Marketing
- Find Out Why Consumer Psychology May Be Affecting the Success of your Business
- 3 Strategies to Increase the Sales of your Food Business
- Effective Segmentation Strategies for Holiday Seasons
- Learn How to Create an Emergency Management Plan for Your Restaurant
- How to Create Exceptional Experiences in Your Restaurant
- The Power of a Smile Is Bigger Than You Can Imagine
