MARKETING

Optimize Customer Service in Your Restaurant

Optimize Customer Service in Your Restaurant

The customer is one of the essential elements of any restaurant; therefore, the attention and service you provide will qualify the type of business you have. Currently there is a lot of competition in the market, that is why the owner of a restaurant not only offers quality in terms of food, but also makes it easier for the client to live an unparalleled experience.

Marketing Strategies for Restaurants: Online Surveys

Marketing Strategies for Restaurants: Online Surveys

To know in depth the tastes of our customers, it is essential to make a marketing plan that contains effective strategies. Therefore, in order to obtain a more adjusted and accurate profile of consumers, conducting surveys can be an excellent alternative. Fortunately, today the Internet offers us a series of digital tools to conduct them. What are the best? I will mention them below.

Attract Food Tourists to Your Restaurant!

Attract Food Tourists to Your Restaurant!

Did you know that there is a group of people who visit a city solely based on where to eat and to live culinary experiences? This audience is labeled as foodies: people who are passionate about food, about the origin of the ingredients, the story behind a recipe (or place) in order to obtain knowledge through experiences related to food and drinks that bring pleasure and joy.

How to Analyze your Competitors and Differentiate from Them?

How to Analyze your Competitors and Differentiate from Them?

Did you know that one of the keys to the success of a restaurant is to know your competitors? This allows you to offer the customer a value proposition that allows you to position yourself, gives a vision of the market, and is useful to detect your strengths and weaknesses in order to propose an effective strategy.