by Merlín Gessen | Feb 8, 2023 | Neurogastronomy, Sales, Training
Before I start talking about it, I want to ask you if you have different playlists that you have designed for different moments like exercising, concentrating to do a task or an activity, a cleaning day at home. The answer is, very likely, yes and surely you have a...
by Merlín Gessen | Feb 8, 2023 | Marketing, Neurogastronomy, Training
In this space, we use to talk about food, however, I want us to start with an example from the world of technology to illustrate and make evident one of the most common mistakes in communication strategies that still do not use the advances of applied neurogastronomy....
by Diana y Luis Group | Nov 29, 2022 | Finance, Training
Food inventory management is an oft-forgotten topic. Much is said about the cost structure, customer management and menu creation, but the reality is that without a proper inventory management of your food business you are losing 80% of your liquidity without...
by Valentina Salazar | Nov 29, 2022 | Marketing, Operations, Training
The customer is one of the essential elements of any restaurant; therefore, the attention and service you provide will qualify the type of business you have. Currently there is a lot of competition in the market, that is why the owner of a restaurant not only offers...
by Diana y Luis Group | Nov 29, 2022 | Finance, Sales, Training
Nowadays, working in the food industry is associated with being a chef as famous as a rock star or living under hectic, stressful and overwhelming working hours, but is it really like that? Both statements are a reality in the industry, and television and...
by Valentina Salazar | Nov 29, 2022 | Marketing, Training
A few days ago, several restaurant owners told me about their concerns regarding the advantages of their food business in contrast with those of the competition. I realized that they frequently make two mistakes when showing such advantages on social media, and their...