by Valentina Salazar | Feb 8, 2023 | Business, Marketing, Sales
Opening a restaurant is the best opportunity to create a database and have the possibility of contacting customers in the future. Below we will share some strategies that will help you boost sales and retain people. In the establishment Make your social...
by Valentina Salazar | Nov 29, 2022 | Business, Marketing, Sales
Undoubtedly, the human senses play a fundamental role in food experience. The best memories are made when gathered around the table. Here, I will analyze in detail what is the perfect hook for your food business. Let’s get started right away! Aromas and flavors...
by Merlín Gessen | Nov 28, 2022 | Business, Neurogastronomy
Much is said about color psychology and how it can influence the consumer experience. It has been said that warm colors tend to make people stay longer in an establishment and increase the feeling of intimacy, while bright colors can increase the desire to eat more...
by Valentina Salazar | Mar 22, 2022 | Business, Finance
A roller coaster: that is the description of the emotions experienced by a person who decides to start a food business. I emigrated to Mexico in 2006 willing to build my business and getting ahead. I have been living in Monterrey for 16 years, focused on working in...
by Valentina Salazar | Mar 22, 2022 | Business, Training
In the world of food businesses, a topic that I continuously see when training entrepreneurs is the fact that they want to turn their hobby of cooking into an open-door business and have their own restaurant. So, for those who are passionate about selling what they...
by Valentina Salazar | Mar 22, 2022 | Business, Training
Maintaining a close relationship with your customers is essential for your business to grow, and Google My Business is a great ally to make this happen. Google My Business is a free tool that helps you interact with your audience and create visibility strategies for...