Neurogastronomy | P.A.N | Blog
The Importance of Investing in Your Staff

The Importance of Investing in Your Staff

When we start a food business, we often focus on investing in decoration, tableware, glassware, furniture, lighting and kitchen equipment that, sometimes, we don’t even need. By the time we open, we have already used up almost all of our financial resources and...
The importance of restaurant-like ambience at home

The importance of restaurant-like ambience at home

Neurogastronomy has taught us that the environment is transcendental in the customer experience. It can have a major influence on taste perception. Businesses that are now including the delivery and takeout service need to understand this phenomenon because the home...
The power of light can boost your profitability

The power of light can boost your profitability

Did you know that the lighting in your restaurant may be influencing the amount of food your customers eat, as well as its evaluation? This dimension usually generates surprise, since many do not take into account the type of lighting they use in the spaces where...