OPERATIONS

Opening every day: is it really more profitable?
Aug 7, 2023 | Finance, Operations
The reality is that the food sector is a complex place to reconcile family and professional life. Today’s generation is aware of this reality and is not willing to give up their quality of life; which means that, currently, many companies in the sector are being forced to change their work rhythms.

How to Improve the Customer Experience in the Hospitality Industry, applying Angus Deaton’s theories?
Aug 7, 2023 | Brand, Neurogastronomy, Operations
The hospitality industry, and particularly the restaurant industry, faces a constant challenge: to offer attractive and satisfying experiences to its customers.
In an increasingly competitive market, restaurants must understand the needs and preferences of their customers in order to offer a quality service that sets them apart from the competition.

Effective Segmentation Strategies for Holiday Seasons
Aug 7, 2023 | Marketing, Operations, Sales
The holiday season can be a busy time for restaurants. However, with the right segmentation strategies you can make the most of this time of year and increase your sales.

Learn How to Create an Emergency Management Plan for Your Restaurant
Aug 6, 2023 | Operations
What would happen if your sales dropped disproportionately overnight? For how long would your business be prepared to endure it? Do you know how to manage this type of situation? There is a way to deal with this type of eventuality and it is easier than you think, its name is the Emergency Management Plan (EMP).

Strategies for Each Stage of the Restaurant Customer
Jul 7, 2023 | Operations
When we plan marketing strategies for a food business, it is important to focus them on the diner’s life cycle, because each stage provides a unique opportunity to positively impact their perception and retain them so that they return to the restaurant.

How The Theme of An Event Can Affect Your Catering Service
Jul 7, 2023 | Neurogastronomy, Operations
The success of a catering service may not lie in their food quality, but rather in the ability to adapt to the themes of the events they attend. We are going to explain it in the light of Applied Neurogastronomy.
We know that the perception of flavor can increase or decrease considerably if there is a congruence between what is served and the environment that surrounds the experience.

3 Elements That Enhance Your QR Menu
Feb 8, 2023 | Marketing, Operations
One of the first elements customers will have contact with at your food business is the QR menu. This format is here to stay and you have to make the most of it for your business.
But what does QR mean? A Quick Response code that stores information and can be read by our smartphones.

How to Design a Profitable and Strategically Delicious Menu for Your Restaurant?
Feb 8, 2023 | Marketing, Operations
The reality is that having a food business is not much about cooking. The food industry is one of the industries with the highest annual loss rate, therefore, it is necessary that at the moment of opening your restaurant you acquire the necessary skills to maintain a good restaurant management.

These Are the Elements That Will Keep Your Customer Coming Back
Feb 8, 2023 | Neurogastronomy, Operations
When we design a restaurant and want to increase the likelihood that customers will return, there are three main elements to consider when creating the customer experience…

5 Tips to Grow Your Food Truck Brand on Social Media
Feb 8, 2023 | Marketing, Operations, Sales
Today social networks are essential to share information about any food business. However, when you are very involved in the operational area of a fast-food company, you tend to put aside attracting more customers through these important and powerful tools. To help...
Entradas recientes
- Opening every day: is it really more profitable?
- How to Improve the Customer Experience in the Hospitality Industry, applying Angus Deaton’s theories?
- Five Tips to Improve the Digital Presence of a Restaurant
- Sales Plan: The Compass for Strategies in Food Marketing
- Find Out Why Consumer Psychology May Be Affecting the Success of your Business
- 3 Strategies to Increase the Sales of your Food Business
- Effective Segmentation Strategies for Holiday Seasons
- Learn How to Create an Emergency Management Plan for Your Restaurant
- How to Create Exceptional Experiences in Your Restaurant
- The Power of a Smile Is Bigger Than You Can Imagine