by Samantha Davila | Nov 28, 2022 | Business, Neurogastronomy
Much is said about color psychology and how it can influence the consumer experience. It has been said that warm colors tend to make people stay longer in an establishment and increase the feeling of intimacy, while bright colors can increase the desire to eat more...
by Samantha Davila | Nov 28, 2022 | Marketing, Training
The atmosphere of a restaurant is fundamental to connect with guests; so, it is important to be clear about the visual concept and the complete experience that customers live: from the moment they enter your restaurant, till the moment they leave. In this sense, it is...
by Samantha Davila | Nov 28, 2022 | Marketing, Operations, Sales
Audiences out there are very varied; therefore, you must know how to recognize them, identify them and connect with them. Knowing the different audiences that visit you and buy from you is very important when paying for social media advertising to reach more people. A...
by Samantha Davila | Nov 28, 2022 | Marketing, Sales
Surely, on more than one occasion you have wondered how you can get the attention of new customers, and at the same time, maintain the loyalty and preference of current guests. Today, through these lines, I will mention some ideas that you should use and know how to...
by Samantha Davila | Nov 25, 2022 | Neurogastronomy, Sales
Some time ago, I was talking with the owner of a restaurant who told me that they could not adjust the temperature of the air conditioning and that their establishment was too cold. They explained the employees were always happy because having low temperatures when...