by Samantha Davila | Mar 6, 2023 | Marketing, Sales
A few weeks ago, I went to a city in Mexico to teach a course and, as every time I visit another place, I took the opportunity to observe new areas of improvement, ideas and strategies that other restaurants apply. It was on this occasion that I experienced 3 WOW...
by Samantha Davila | Feb 8, 2023 | Business, Marketing, Sales
Opening a restaurant is the best opportunity to create a database and have the possibility of contacting customers in the future. Below we will share some strategies that will help you boost sales and retain people. In the establishment Make your social...
by Samantha Davila | Feb 8, 2023 | Marketing, Operations
One of the first elements customers will have contact with at your food business is the QR menu. This format is here to stay and you have to make the most of it for your business. But what does QR mean? A Quick Response code that stores information and can be read by...
by Samantha Davila | Feb 8, 2023 | Marketing, Neurogastronomy, Sales
Imagine you own an empanada business. Now think fast and tell me who your competitors are. Most people tend to think that their competition are those restaurants that offer the same thing, in this case, other places that offer empanadas. This puts the focus on working...
by Samantha Davila | Feb 8, 2023 | Marketing
Marketing is not just about selling online. The term marketing encompasses all kinds of actions, from the poster we put outside our business with the statement: “Hamburgers for sale” to the chatbot that answers on our Facebook page in an automated way. I...
by Samantha Davila | Feb 8, 2023 | Marketing, Operations
Did you know that just by opening your restaurant you have a 23% of annual losses? These data were collected by the Basque Culinary Center and if you are impressed, this percentage is just the beginning, because there are still to include all those losses that you may...
