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Five Tips to Improve the Digital Presence of a Restaurant

Five Tips to Improve the Digital Presence of a Restaurant

by Valentina Salazar | Aug 7, 2023 | Brand, Marketing

Today, a large percentage of potential customers search for restaurant information online before visiting. For this reason, it is essential for restaurants to have a strong and attractive digital presence to attract the right customers. If you are looking to improve...
Sales Plan: The Compass for Strategies in Food Marketing

Sales Plan: The Compass for Strategies in Food Marketing

by Valentina Salazar | Aug 7, 2023 | Marketing, Sales

The lack of a sales plan is one of the failures that I have observed sharing my day-to-day work with different food businesses from small, medium and large entrepreneurs. Really, this is the watershed to work on a plan focused on real actions and thus create effective...
Effective Segmentation Strategies for Holiday Seasons

Effective Segmentation Strategies for Holiday Seasons

by Valentina Salazar | Aug 7, 2023 | Marketing, Operations, Sales

The holiday season can be a busy time for restaurants. However, with the right segmentation strategies you can make the most of this time of year and increase your sales. Here are three strategies to apply in your restaurant during the holidays: 1. Demographic...
Strategies for Each Stage of the Restaurant Customer

Strategies for Each Stage of the Restaurant Customer

by Valentina Salazar | Jul 7, 2023 | Operations

When we plan marketing strategies for a food business, it is important to focus them on the diner’s life cycle, because each stage provides a unique opportunity to positively impact their perception and retain them so that they return to the restaurant. Then,...
How to Measure the Success of the Marketing Campaign of a Food Business?

How to Measure the Success of the Marketing Campaign of a Food Business?

by Valentina Salazar | Jul 7, 2023 | Brand, Business, Marketing

Many people wonder if through digital marketing we can verify if sales have been generated and the answer is that if in a marketing plan, online or offline, goals are set and certain indicators are worked on, we can monitor and measure the results obtained, to find...
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Entradas recientes

  • Opening every day: is it really more profitable?
  • How to Improve the Customer Experience in the Hospitality Industry, applying Angus Deaton’s theories?
  • Five Tips to Improve the Digital Presence of a Restaurant
  • Sales Plan: The Compass for Strategies in Food Marketing
  • Find Out Why Consumer Psychology May Be Affecting the Success of your Business
  • 3 Strategies to Increase the Sales of your Food Business
  • Effective Segmentation Strategies for Holiday Seasons
  • Learn How to Create an Emergency Management Plan for Your Restaurant
  • How to Create Exceptional Experiences in Your Restaurant
  • The Power of a Smile Is Bigger Than You Can Imagine
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